The real Super Bowl winners —

07 Feb 2011, Posted by Kylie in art,brands,current events / news,design,lifestyle, 1 Comments

I am the last person I’d expect to write a post about the Super Bowl, but I wanted to give credit where credit is due. No, not to the Packers [admittedly, I didn't even watch the game], but to the creative genius that populated the airwaves between all of the brute and brawn. At $3M per spot, this years commercial ad space was sold out by October.

Here are a few of my favorites. What were yours?

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This Chrysler commercial featuring Eminem is an evocative shout out to the Motor City. It my pick for most inspiring— a portrait of an industry and a city that knows luxury through decades hard work and struggle. “It’s the hottest fires that makes the hardest steel.”

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I was VERY impressed with the grace and ease at which Motorola took some deep jabs at Apple with this commercial. The Orwellian automaton society, all white, hoodies, walking in formation, each murmuring into their headphone mics. Here motorola challenges us to be different and “create a better world” — walk against the crowd, take out those ear buds and bring some color into the world!

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This Volkswagon commercial wins for just plain cute— a viral success even before it aired on television.

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I think this Doritos commercial is hilarious. It makes me sooooo uncomfortable. Love it!

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The situation we all fear:

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Very funny. Very cute.

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Most bizarre: